Season’s greetings 18 Dec 2009
RBP has been designing a corporate Christmas card on behalf of Hitachi Construction Machinery (Europe) NV (HCME) for a number of festive seasons. This year, the inspiration for the design came from an integrated approach taken in conjunction with the digital e-card (see Digital News).
Printed in four different languages, featuring a stunning composition of Hitachi mining machinery - in a fitting snow scene - the card has been circulated all over Europe, the Middle East and Africa. The feedback from the client, their dealers and customers has been full of Christmas cheer with the collective construction industry looking forward to a prosperous new year in 2010!